55.2 Photo-shoot with Lucy Little

Saturday, July 12, 2014

Alfies Studio - City Streets Portrait
Alfies Studio - City Streets Portrait
Alfies Studio - City Streets Portrait
Alfies Studio - City Streets Portrait

More images from the Manchester photo-shoot with the lovely Lucy Little Photography.

With Alfies Studio being a one-woman-show I really wanted something a bit different from the average work-place bio shot. Something that shows a little more of my personality and who I am, tells my narrative. Those were the driving points behind the shoot.

I'm not afraid to own the fact that my business is solely mine. I'm glad to be past the days of trying to cover up that fact in my business descriptions with the generic "we". Solopreneurs, you know what I'm talking about, change anything that says "we" into "I" - immediately!. You own it, you've earned it, be proud of what you can do singlehandedly and be happy to champion your individual status.

I've coached new businesses with this point whilst designing their identities and hit a point where I realised that I wasn't actually following my own advice and was in fact using "we" in all of my descriptive areas. I've learnt that it doesn't matter so much how something might be perceived (I worried that being a "me/I" rather than "we" might put people off or make them think I wasn't worthy in some way in the early days), the truth always wins out when it comes to attracting your people and dream clients. It's who you are and what you do that matters, not the size of the business you own or how many staff you have.

I'm making quite a statement with the style of photography. I know that dark and brooding urban cityscapes or even florist shops (thats the next post) aren't everyone's cup of tea. That Converse high-tops with a vintage Dior tux jacket may horrify some people. Therein lies the beauty of the thing. The people that it all screams amazing or awesome to, they are my kind of people.

Whether you own your own business and struggle being "I" or find yourself typically trying to crowd-please in every day life, don't. Just be you. You are brilliant, just as you are.

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